Wednesday, December 29, 2010

Goals for the New Year - Happy New Year!

Goodbye 2010! So long. Adios. You've been good to me, with a 35% upswing in revenue, but now it's time to move on.  2011 is just around the corner and I'm very excited to be poised for yet another big revenue increase.  

This is my favorite time of year with family in town, parties, eating out, and touristy activities. Living in Scottsdale, Arizona means that whenever someone visits, the tourist map gets dusted off and the sightseeing activities are planned. Even though I take the week between Christmas and New Year's off, I still spend time planning my goals for the New Year.  

It is amazing to me the difference between people who plan their goals versus those who do not.  Goal-oriented people are driven by their goals and accomplish so much more than those who fly by the seat of their pants.  The exercise of working on your goals gives you clarity about what you want to accomplish and helps you reach for more than you have now.

So what do you want in 2011?
*What revenue goal would excite you?
 *How many new clients would it take?
*What professional accomplishments would motivate you?
*What about personal goals? What can you realistically accomplish to be or remain physically fit?
*Is your office aesthetically pleasing or does it reflect poorly on your business?
*Is your website lacking design or branding?
*What new marketing tactics do you need to implement to get where you're going?

Many experts say that to increase revenue by $100,000 you must spend an additional $25,000 to get there. Since you get what you pay for, how much did you increase your revenue this year? How much are you spending on marketing?

Spend the time now to grow next year. Work on your goals for the New Year!

Suzanne Muusers
Business Coach for Financial Advisors

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